The project will keep Europe at the leading edge of global technology.

The project will support sustainable resource and waste management and will identify materials which meet both sustainability targets and consumer demand.

The knowledge of sensory science will provide opportunities for small and medium enterprises (SMEs) in fields such as sensor manufacture within Europe.

Possible spin off is the invention of mechanical devices that will assist disabled people and their integration into the community.

The project is innovative and will assist in innovative produce design with environmental sustainability which will give competitive advantage.

The project is multidisciplinary and will foster SME inclusion, industrial competitiveness and innovation.